Auctioneer addressing guests at a formal collector event

The people behind the event

Built around the asset.
Assembled around the outcome.

Red Carpet Group brings together the people a sale needs—from event and catalogue specialists to targeted campaign and buyer support.

A specialist network

One standard.
Different expertise.

The Red Carpet Group model is collaborative by design. Shareholders, contractors and specialists contribute where their experience is strongest, allowing each event or collection to be shaped around the market it needs to reach.

That flexibility matters: the team behind a high-energy local collector event is not identical to the network required for a discreet international online sale.

How the team works

Expertise at every
point of the journey.

Four disciplines work together to turn an asset from a private possibility into a considered sales opportunity.

Event

Auction and event coordination

Shapes the room, buyer journey and practical event experience around the live sale.

Object

Category and collection specialists

Help organise supported specifications, condition information and the details serious collectors expect.

Audience

Campaign and digital reach

Builds distinct messages for local opportunity hunters and high-value collectors around the world.

Service

Buyer and seller support

Routes enquiries, registrations and consignment conversations toward the correct sale process.

Bring us the asset. Tell us the ambition.

We will build the
right conversation around it.